Poppio - Flavour of Texas
Poppio is a one stop destination for high-quality food at pocket-friendly prices. Started in 2016 as a small proprietary venture in Kolkata, West Bengal, the brand is synonymous with exotic fried chicken, delectable pizzas, juicy burgers and beverages.
Inspired by global flavours, the brand has an interesting mix of foods that are crowd-favourites from different countries and all of it are packaged into an exclusive pocket-friendly menu.
Poppio Mantra – Food should be prepared with the same love with which it is enjoyed.
With the fast-food industry being a promising yet highly volatile space, the brand is a perfect example of a fast growth success story purely riding on quality, taste and goodwill. Here is a perfect investment opportunity for budding entrepreneurs with a flair for food and experimenting.
Why Partner With Poppio?
Food Court | Food Truck | Quick Service Restaurant (QSR) | Restaurant | Hookah |
Market Opportunities
With India set to be one of the world’s largest consumer base of young adults, the fast food and quick bites market is a highly coveted prize for firms across the world.
Due to the growing exposure to the international cultures and lifestyles, Indians have started experimenting with food. They are developing their tastes for different cuisines, apart from traditional Indian cuisine.
The market for chain restaurants, including cafes and quick service restaurants (QSR), is expected to grow at 20% a year to reach Rs. 51,000 crore ($8bn) by 2021.
Quick Service Restaurants (QSR) market in India is projected to grow at a CAGR of over 18% during 2021-2025 due to increasing urbanization, rapid expansion in food delivery services, expanding young & working population, growing number of dual-income families and rising disposable income in the country.
Poppio Franchise Snapshot - Six Strong Points
| Area Required – 500 – 1500 square feet | Total Investment – 12 – 35 Lakhs |
| Franchise Fee – 6 Lakh | Payback Period – 1 Year, 6 Months |
| Average ROI – 66% | Order Repeat Rate – 80% |
Franchise Models
Investment Budget Range – 12 to 35 Lakhs
Investment Breakup
| Initial Investment | 5 Lakhs + Taxes |
| Kitchen Expenses | 3.5 Lakhs |
| Interiors | 5 Lakhs |
| Marketing & Promotions | Subjective |
| Basic | Moderate | Aggressive | |
| Sale Per Day | 8000 | 10000 | 15000 |
| Sale Per Month | 2.4 Lakhs | 3 Lakhs | 4.5 Lakhs |
| Deduction (-35% Food Cost) | – 84000 | -105000 | -157500 |
| Deduction (-6% Royalty) | -14400 | -18000 | -27550 |
| Deduction (Rent) | -40000 | -50000 | -70000 |
| Deduction (Staff Salary – 3 to 5 Employees) | -30000 | -45000 | -60000 |
| Deduction (Electricity) | -7000 | -8000 | -15000 |
| Miscellaneous Expenses | -4000 | -5000 | -10000 |
| Profit Per Month | 60600 | 69000 | 116500 |
| Payback Period | 18 Months | 14 Months | 11 Months |
Support To Franchise
Our quest is to bring the finest of recipes to our clients and transform every opportunity into a delightful experience. Apart from the menu and interiors that sets us as a unique brand, our well-packaged support services to our franchisees ensure to make the business and the journey completely wholesome.
- Real Estate Selection
- Interior Design
- Branding
- Store Setup & Launch
- Employee Training
- Marketing Tie-ups
- POS System
Time To Fire It Up With Team Zorro!
We are expanding and looking for energetic, enthusiastic and food-loving entrepreneurs to join us as we take our brand to all corners of the country. This is the perfect time and opportunity to invest and grow together. We are ready to give it our all and chart our next success story. Are you?
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